"This public service announcement for the evolutionary Friends Without Borders project was broadcast by most of the major television networks throughout India and Pakistan. The campaign involves getting kids of both countries to write letters of friendship to one another as a way to build the bridges that will change the world as this generation matures.
This 60-second commercial was filmed by Black Magic Motion Pictures in Bombay, India. There are also versions in Hindi, Urdu, and four South Indian languages."
For more information, see: http://www.FriendsWithoutBorders.org